My Roles and Responsibilities
At THE BRDGE I have held two key roles, beginning as a Content Strategist and serving as Media Partnerships Manager. In the Media Partnerships Manager role, I lead a skilled team of photographers and media professionals to maintain a consistent and high-quality brand image across all channels. I oversee the scheduling and execution of media and marketing deliverables for clients, including photography, videography, logo creation, and strategic consulting. As a Content Strategist, I played a pivotal role in shaping the company’s marketing direction—developing a comprehensive content strategy to elevate brand presence and create tailored campaigns for diverse culinary partners. I contributed directly to the creation of high-impact visual content and revitalized our media production with professional-grade photography, videography, and graphic design, significantly enhancing the brand’s overall aesthetic and market engagement.
One of the Highlight Videos created for their 2 year anniversary
Results
My work at THE BRDGE helped establish a clear and consistent brand strategy that aligned visual identity with marketing goals. By introducing structured content planning, professional media production, and cohesive branding across platforms, we significantly improved audience engagement and elevated the company's public image. THE BRDGE has continued to implement the strategies and branding guidelines I developed, resulting in stronger market credibility, increased community engagement, and a more recognizable and trusted brand presence.