Specialist in Media Production, Social Media, and Marketing Strategy

I am Armin, an award-winning producer, director, and marketing strategist with a deep passion for storytelling, brand building, and cross-platform content development. I founded Armin Productions at 17, and since then, I’ve directed and produced over 20 short films and completed my first feature-length film, Foreign Homeland, which went on to receive multiple international awards and festival recognition. Building on that momentum, we have now begun production on our second feature film, Two Birds, an intimate diaspora-led psychological thriller set in Calgary. My creative work spans narrative films, documentaries, and commercial content—often exploring themes of cultural identity, community, and social impact.

In 2022, I joined Iran Khabar, one of Alberta’s largest Persian media platforms, where I led a full-scale rebranding of their Instagram and digital marketing strategy. Our events—including Calgary’s largest Persian concert—consistently sold out, reaching thousands in attendance. Iran Khabar continues to implement the brand and marketing framework I developed, resulting in sustained growth, deeper community engagement, and increased sponsorship opportunities.

In 2024, I joined THE BRDGE as Media Partnerships Manager, where I oversaw a team of content creators, led visual branding initiatives for clients, and managed strategic digital planning across multiple channels. Prior to that, as Content Strategist, I helped revitalize THE BRDGE’s brand presence, shaping a consistent and modern identity that strengthened audience engagement and supported business growth.

I hold a Bachelor of Commerce in Marketing from the Haskayne School of Business at the University of Calgary and completed an academic term at Università Bocconi in Milan. My background uniquely combines creative production with analytical marketing insight—allowing me to craft work that is both artistically compelling and strategically effective.

Currently based in Calgary, I remain passionate about building a sustainable Persian film presence in Alberta while using media and marketing to tell meaningful stories, connect communities, and create lasting cultural impact.